Newsletter Archives:
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I guess what everyone is asking, "Will it last?" The answer is, I have no idea BUT I do know that there are many people conversing on Twitter and they may be talking about you or looking for something you deliver! And as it is free, get on board! To help you understand Twitter, I have written a 30 day plan for you to get Twittering! You will receive a tip every 3 days to get you up to speed. So to get JT's Twittering Tips click here!
What About Facebook?
For your club, a FB page is really important! I mean let's face the reality that FB is now the 5th largest nation in the world (if it were a nation) with more than 200 million active users. More than 100 million users log on to FB at least once each day. The demographic of your membership base may be the same as the fastest growing demographic of FB users: 35 years old and older! Inside Facebook says: "the number of Americans over 35, 45, and 55 on Facebook is growing fast. In the last 60 days alone, the number of people over 35 has nearly doubled. Developers and marketers may want to think about how to serve this group of new users." "Women over 55 remain the fastest growing group, and growth among the teen and college-age set has been relatively paltry. In absolute numbers there are now even slightly more members between the ages of 45 and 65 than there are 13-to 17-year-olds." Wired Magazine, March. More than 20 million users update their statuses at least once each day and more than 1 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) shared each week. So the short answer . . YES! Get on FB as a club and have your members sign up as 'Fans.' We are sure you will have at least one Team Member who understands FB enough to administer the site for you. And when you do set up a FB page, send me an invitation so I can join!
Personal Vision For Your Team
I read last month about an extremely useful exercise to help develop personal leadership vision. The exercise helps you and/or your team focus on action, provide direction, and inspire your stakeholders in all parts of life to move in a direction you choose. Your personal vision is a compelling image of an achievable future. The exercise is telling others a one-minute version of your personel vision. It is a powerful tool for unearthing your real passions and thereby increasing your capacity as a leader. When everyone in the group shares their vision, ask the whole group to describe what was inspiring in what was just said and heard. Invariably, it is the people who speak not about their own achievement but, rather, about how they're helping someone else who draw the most powerful emotional responses and pronounced support. Your Team (and maybe even yourself to a degree) will see the power of this very simple, yet critically important idea: serve others and others will want to serve you. This paradox is often difficult to grasp, especially in your early years. Yet is seems to be a universal truth: People are more likely to pay attention to you - and they are more inclined to help you - when you declare yourself committed to serving others. Before you read on, grab some paper and to grow as a leader you must have a personal leadership vision. Compose a draft of yours, practice telling it to others, and revise it to ensure that it's both really true and truly inspiring. We'd love you to report back about the impact of your doing so on yourself and on the important people in your life. FYI - You'll likely find that this exercise builds trust as you become more aware of what really drives each other.
Happy Mothers Day
Last month around the world we celebrated Mother's Day and I was sent this very cool video, you will love it all the mums! Watch the video "The Mum Song" (bottom right column)
10 Traits Entrepreneurs Share with Einstein
Has anyone ever said to you, "You're no Einstein!" or "Nice one Einstein!"? Probably with a touch of sarcasm without knowing how close they are to the mark! Reading www.entrepreneur.com last month (FYI - sent to me from someone on Twitter!) I found an intriguing article that compared the traits of Albert Einstein - the most influencial person of the 20th Century - with entrepreneurs of the 21st Century! Here are the first couple: Imagination. Einstein said, "Imagination is more important than knowledge." The people at Google had all the computer skills and knowledge they needed to have successful careers in some firm's IT department - along with tens of thousands of other techies. What makes Larry Page and Sergey Brin household names is the fact they imagined there was a better way to search the web, and then they created it. Always questioning. "The important thing is not to stop questioning." One of the most important questions an entrepreneur can ask is "How can I make it better?" Whether you offer a product or a service, improving it is the only way to attract new clients and retain existing ones. While Phil Knight was marketing Nike to the top of the athletic-shoe sales heap, Bill Bowerman tinkered with the shoes' designs and made sure Nike footwear was on the cutting edge of innovation. How can the new model, Bowerman wondered, be better? If Einstein had stopped questioning, we would have been left with his thoughts on relativity instead of an entire theory. Next month, learn about:
Do you remember doing training where they give you the break down of communication and the % of tone, body language and the actual words you say. If you don't remember: 78% Voice tone 15% Body Language 7% The words To be honest, when I heard this I was like "What a crock!" My lessons this month from Zoe is these facts are SO true!!! Zoe responds not to the words I say but the tone in my voice and the accompanying body language. It is how we communicate and it has never been more obvious to me until now! For you and your team it means going back and revisiting the tone at which they speak to members, clients or even potential clients! But also their body language. On a few recent visits to clubs in Sydney, I was amazed how the body language varied but found myself judging the club and their service standard (and therefore whether I would join or not) by the body language of the staff. No matter what degree of right or wrong this is . . . it happens! So thanks Zoe of reminding me of these communication principles and I would encourage you to re-visit them with your Team this month! In just 30 days, so much has happened:
I am super pumped this month to really kick some serious goals, so "Dare to Dream" in the next 30 days! Justin Tamsett
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