Marketing Services

Creative Fitness Marketing provides the complete membership drive package for your club. In a 4-6 week time period, this package incorporates:

• Centralised telemarketing
• Direct mail
• On-site professional sales consultants
• In-house graphic design
• An innovative and effective corporate outreach program
• Shopping centre demonstrations
• Public relations

This unique marketing approach has been specially designed to target the untapped 40+ de-conditioned, family and corporate segments into health and fitness centres, whilst involving no financial outlay or risk to the club.

Established in 1990, Creative Fitness Marketing has worked with over 2,500 health clubs world-wide and service Australia, New Zealand, the USA, Canada, the UK and Ireland. CFM is also the longest serving Promotional Company member of IHRSA and is also affiliated with the FIA, Fitness Australia & is a preferred supplier of Fitness New Zealand.

“This result of the CFM membership drive has sured up my cash flow for the next 3 years, it has increased the profile of my business exponentially, and has given me many new marketing ideas after successful test runs (Television, Print Media, Public relations, and Signage especially). Not only that, it created 700 new ambassadors to my club! I couldn’t be happier with this result and the buzz generated both in the club and in the community. I am looking forward to the knock on sales that always follow. I have been working with CFM for nearly 10 years, and I intend to maintain that relationship for a long time yet!”
Jarrod Butler, Feelgood Fitness Bendigo Victoria

Due to the competitive advantage our clients receive through using our services, CFM has an exclusitivity policy which means we only work with one club per market. To see if your club qualifies, please fill in the details below and we will respond swiftly.