Video marketing is undoubtedly one of the most popular and widely consumed online mediums today and smart phones have made it easier than ever before to record great quality videos and get your message to market fast.
The challenge however can be knowing where to start, what you should include in your videos, how to make them standout and cut through and how to create great videos on a low budget.
That is where Jason Hsiao comes in! Jason is the Co-Founder & Chief Video Officer of Animoto, an award-winning online video maker that makes it easy for any small business to create high-performing marketing video designed to standout on social media. He was our special guest on our 4 part intensive series on video marketing.
In the series, Jason walks us through a step by step guide on Video Marketing for Fitness Professionals. You can listen to all 4 shows and download the transcripts at fitnessbusinesspodcast.com/category/intensive-series
The Intensive Series is designed like a 4 week course with practical actions to do from one week to the next, giving you and your team an easy to follow guide of the following key areas:
- Week 1: How to Plan your video marketing by asking 6 simple questions
- Week 2: The common mistakes to avoid when creating videos
- Week 3: Ways to make your video cut through
- Week 4: How do we create great videos on a low budget
Each show is under 20 minutes and IT’S FREE! Furthermore, once you have listened to each show, you can visit www.fitnessbusinesspodcast.com to download a full transcript of the interview.
If you are wondering how we could bring you a complete 4 week series completely Free of Charge, well, its thanks to the amazing support of our exclusive podcast partner for The Intensive Series – ABC Financial.
Plus we have to give ourselves a high five, because Active Management are the proud providers of the weekly transcriptions (You’re welcome!)
Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she become a Fitness Business Coach with Active Management. Then in 2015 she became the host of the The Fitness Business Podcast. Now with over 165 shows and 210,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.