IHRSA Are Getting The World PHIT Starting In The US
Last week, at the Motionsoft Technology Summit, the IHRSA Chair – Jim Worthington – explained in detail the US PHIT Act and two facts dawned on me:
- The passing of this Act in the US will have a profound impact on the health of Americans and the industry will benefit.
- Once this Act is passed in the US, it will set a precedent for every country.
I believe that the passing of the PHIT Act could quite simply have the greatest impact on the fitness industry since the invention of dumbbells!
Here is the handout from IHRSA and I would encourage all Americans to contact their local Senator.
PHIT
Justin is the Managing Director of Active Management, which he began January 2004. He offers coaching to businesses worldwide in everything from start up and design to marketing and sales systems. Justin also facilitates four Australian and New Zealand ‘fitness industry roundtables’ events, which allows him to see a huge cross section of business models.