Last week I spoke with Lisa Simone Richards about how to stand out in a crowded fitness market.
During the show, you will learn:
- How to make yourself stand out in a crowded fitness market
- Copy Stalking: What is it and how can you use it to speak your clients language?
- How to succinctly communicate what you do, when speaking with your ideal customer
Lisa Simone also said:
Find one ideal client, then work to bring more people like them onboard – Lisa Simone Richards
With over 17 years of experience in sales and marketing, Chantal is a fitness business coach with Active Management, and has worked with over 200 fitness professionals across Australia and NZ. She has spent more than 1,000 hours interviewing leading fitness business owners from all over the world for The Fitness Business Podcast, gaining insights into their successes, challenges and advice on winning in the fitness industry. As an accomplished personal trainer, Chantal combines technical knowledge with business strategies to support fitness business owners #grow their business for success and profitability.