The 6 Step ‘Boutique Club within a Club’ Plan – Part 1

Creating that boutique experience in your full-service facility is a smart play for many big box facilities, however, dedicating space, time and money to this project may cost you way more than what you get out of it.  Over the course of the next few weeks, we will give you the 6 steps to master to help ensure success.

Step 1 – Use a Proven & Profitable Strategy

Success starts with a clear vision of your desired outcome. Although each club has its differences, the fastest way to success is to adopt a proven strategy that has worked at many other clubs.

This must be a CLUB-driven initiative that requires all staff to be involved.