You know the saying: a picture is worth a 1000 words! The same applies on Facebook as most users just scroll through their newsfeed.
A stunning picture will stop the scrolling action & say a lot more than a text post. Images have proven time and time again to improve engagement, especially when they tell a story or connect with the audience on a personal or emotional level.
According to BuzzSumo, Facebook posts with images see more than double the engagement of basic text posts.
BIG TIP: use a free tool like Canva.com to help improve the professionalism of your images with overlayed copy.
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Next Week - Facebook Loves Different Types Of Content