Top Tips From Kate Cracknell On The Fitness Business Podcast

Kate Cracknell

Here is what resonated for me on this week’s podcast with Kate Cracknell sharing insights from the Editor of Health Club Management Magazine:

If gyms want to get more people active, they need to start at the beginning. Get people walking down the street firstKate Cracknell

 

And Kate’s top tips were:

  • If gyms want to get more people active, they need to start at the beginning. Get people walking down the street first.
  • Why not sell virtual gym memberships where people come in for advice once a month but don’t even use your facilities?
  • By 2020, depression will be the 2nd biggest cause of premature death and disability. What does your gym offer for that?
  • Too much still stays the same in health clubs. Service standards still aren’t great, member retention is still shocking.

Listen To Kate's Podcast Now

Tell us in the comments below your #1 Takeaway from this show or what success you have had from implementing an idea you heard here!

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