#IHRSA2015: Bill McBride Shares Under Armour Possible Strategy
Bill McBride the President & CEO of Active Sports Clubs, spoke at #IHRSA2015 on progressive opportunities in the fitness industry.
In an effort to have us think outside the box, he shared the story of Under Armour who have purchased fitness apps when they are a clothing company.
Here is the video he recommended we watch:
While there are some wonderful opportunities, true success comes when we have discipline and focus on our core business.
Read all the #IHRSA2015 Blogs:
#IHRSA2015: The Interesting, The Cool & The Weird
#IHRSA2015: Profound Statement From Brent Darden
#IHRSA2015: Bill McBride Shares Under Armour Possible Strategy
#IHRSA2015: Kelly McGonigal Could Reshape the Fitness Industry – part I
#IHRSA2015: Kelly McGonigal Could Reshape the Fitness Industry – part II
#IHRSA2015: Adam Bryant Shared Powerful Gold Nuggets for Business #GROWTH
#IHRSA2015: Adam Bryant Shared 14 Interview Questions That CEO’s ask.
#IHRSA2015: Patience, Passion & Persistence Lead to #GROWTH – Part I
#IHRSA2015: Patience, Passion & Persistence Lead to Success– Part II
Justin is the Managing Director of Active Management, which he began January 2004. He offers coaching to businesses worldwide in everything from start up and design to marketing and sales systems. Justin also facilitates four Australian and New Zealand ‘fitness industry roundtables’ events, which allows him to see a huge cross section of business models.