Did you think that on the 1st January that COVID was behind us?  I did! Then there was the Northern Beaches lockdown and the Berala cluster, but touch wood no more! #DamnCOVID! And despite all of this there is plenty of action and opportunities in the fitness industry for people of NSW:

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YBell Fitness has won a 2021 Women’s Health Fitness Award for its YBell® Neo as the Best Free Weights. After 12 months of testing and reviewing more than 1000 exercise machines and fitness accessories, the editors of Women’s Health magazine, along with certified personal trainers, selected YBell among 75 products that are advancing the fitness industry with innovation.

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Sporting teams have coaches for specific skills – offence, defence, special teams. This allows the coaches to focus and drill deep in to the skill set.  In business, you can have a coach for your specific needs too.

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Alex Johnson was born and raised in Melbourne, in a time and town where AFL was everything! In 2011, at the age of 18, Alex moved to Sydney to play AFL professionally for the Sydney Swans and in 2012, he was part of the team who won the Championship that year! Unfortunately, three years into…

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There are endless real-life examples of how impactful LES MILLS On Demand™ can be for participants. All you need to do is scroll to the official Facebook page for LMOD users and you’ll find a daily collection of heartfelt testimonials from among the 133,000+ people within the group! Belinda Blundell is a single mum of three who lives in rural Victoria. Belinda says she uses the award-winning at-home workout to steal a little sanity – just enough to get her through to the end of 2020! Here is Belinda’s story.

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Our industry has diverse business models from services to products to pricing and with every model comes it’s unique challenges.  Fortunately for you, after being in the fitness industry since 1988 I have seen most business models up close.

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Pullman Hotels & Resorts, a leading brand within the Accor group, is pleased to announce a strategic global partnership with Les Mills, the world’s largest creator of group fitness classes available at health clubs, online, and now, at select Pullman destinations.

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