Personal Training Business Marketing Tip: Why Social Media? Part 3
Lets finish the countdown and check out the final 3 reasons that ‘growingmoney.com’ identified for why companies use Social Media.
8) To increase Search engine rankings. In short, using brand names and keywords in your profile can help generate traffic for your social media sites and for your home page.
9) To integrate Social Media results in Search engines. Search engines are interested in indexing and ranking videos and posts (among other things) from social media sites, in turn, creating opportunity for integration.
10) Last of all, Companies are using Social Media as a form of niche marketing. A perfect way for small businesses and sole traders to reach a highly targeted market.
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Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she became a Fitness Business Coach with Active Management. Then in 2015, she became the host of The Fitness Business Podcast. Now with over 262 shows and 500,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.