Learnings From Jon Brady On The Fitness Business Podcast
Last week I spoke with Jon Brady about the Midtown Athletic Club Chicago.
During the show, you will learn about:
- How Mid-Town Athletic has integrated third party brands into the club
- How you can have very distinct individual brands under one master brand
- Advice for owners looking to introduce a similar set up in their own facility
Jon also said:
“Create a story around your brand, around the studio, around what you want people to feel.” Jon Brady
Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she became a Fitness Business Coach with Active Management. Then in 2015, she became the host of The Fitness Business Podcast. Now with over 262 shows and 500,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.