Learnings From Scott Rawcliffe On The Fitness Business Podcast
Last week we spoke to Scott Rawcliffe about the 5 things needed for a successful facebook marketing campaign.
You will learn:
- The type of content a fitness business should be producing to build customer connection
- The most important metric to measure Facebook marketing success
- Scott’s recommendations around using Facebook Live
- 5 things needed for a successful Facebook marketing campaign
Scott said:
Give your customers value in advance. You need to earn their contact details.
Listen To Scotts's Podcast Now
Chantal worked for 15 years in senior sales and marketing roles in the media industry before transitioning careers. She began as a qualified Personal Trainer and Group Fitness Instructor. Realising she could do more to help the industry, she became a Fitness Business Coach with Active Management. Then in 2015, she became the host of The Fitness Business Podcast. Now with over 262 shows and 500,000 downloads it is one of the world’s top podcasts for fitness business owners, managers and fitpreneurs.
Chantal has interviewed fitness industry leaders including Rick Caro, Bill McBride, Brent Darden, Rasmus Ingerslev, Derek Gallup, Alison Flatley, Mo Hagan, Sarah Robb O’Hagan, Carrie Kepple, Emma Barry.
Fitness industry award winners including Todd Durkin, Krista Popowych, Carol Michaels, Kristen Green.
International authors including Jay Baer, Jeb Blount, Mark Shaefer, Mike Michaelowicz, Michelle Segar.