Education and News For The Fitness Industry

RIP Jack O’Brien from Fitness First Carlingford | MH17

By JT | July 23, 2014

At 44 years of age, I am 5’6” and bullet proof. Nothing can take me down. In deed, nothing could take me down when I was 25. I am guessing that is what Jack O’Brien was thinking a week ago.

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Personal Training Business Admin Tip: Managing Paperwork

By Chantal Brodrick | July 23, 2014

The start of each month is a great time to get on top of your paperwork and admin.

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Mystery Shopping Helps Anytime Fitness, Shape Their Staff Training

By JT | July 22, 2014

Last month, Active Management secured an important Anytime Fitness contract to help improve their clubs’ sales processes, using Mystery Shopping.

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Encouraging the Heart –A Leaders’ Guide to Encouraging and Recognizing Others by Jim Kouzes and Barry Pozner

By JT | July 18, 2014

All too often, simple acts of human kindness are often overlooked and under utilised by people in leadership roles.

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Gym Marketing Tips – Successful Blog Posts

By JT | July 17, 2014

Blogging is outstanding way to build your credibility. This could be a s a person of influence or an expert.

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Personal Training Business Marketing Tip: Why Social Media? Part 3

By Chantal Brodrick | July 16, 2014

Lets finish the countdown and check out the final 3 reasons that ‘growingmoney.com’ identified for why companies use Social Media.

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Network Invites Professional Trainers To Go For It With fitnessU And Be Paid For Their Expertise

By JT | July 15, 2014

fitnessU is a new brand of fitness education, backed by 25+ years of industry leadership, experience and innovation from the fitness industry’s leading membership organisation, Australian Fitness Network.

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1501 Ways to Reward Employees by Bob Nelson

By JT | July 11, 2014

Today more than ever, businesses need fresh ideas to nurture talent and retain employees—enter 1,501 Ways to Reward Employees.

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Email Marketing For Gyms – Email Marketing Ideas For Gyms & Fitness

By JT | July 10, 2014

Email marketing is a powerful tool for gyms, fitness clubs and personal trainers, if you get it right.

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Personal Training Business Marketing Tip: Why Social Media? Part 2

By Chantal Brodrick | July 9, 2014

Last week we covered off the first 4 reasons that ‘growingmoney.com’ identified why companies use Social Media, now lets check out reasons 5, 6 and 7!

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Want To Own Your Own PT Studio?

By JT | July 8, 2014

On behalf of the current owner, we have been asked to source genuine purchasers for a PT studio in Melbourne.

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Empowerment Takes More Than a Minute Paperback by Ken Blanchard

By JT | July 4, 2014

Empowerment is not about giving power to people but releasing the power people already have. So say the authors of Empowerment Takes More Than a Minute.

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Gym Marketing – Why People Don’t Join Gyms

By JT | July 3, 2014

Thanks to studies completed by IHRSA we know people are not interested in joining gyms owing to:



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Personal Training Business Marketing Tip: Why Social Media?

By Chantal Brodrick | July 2, 2014

According to GrowingMoney.com, there are 10 key reasons companies use Social Media.

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If You Want It Done Right, You Don’t Have to Do It Yourself!: The Power of Effective Delegation by Donna M Genet

By JT | June 27, 2014

In this delightful, quick-to-read, business-management allegory, Donna M. Genett, Ph.D., uses an entertaining narrative about identical cousins, James and Jones, to introduce her successful six-step program for effective delegation.

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