Marketing
FR3 Minutes #4 | One Word That Will Scare Every Prospect
Earlier this year while munching on a red frog – my confectionery of choice – I felt something very unusual with the red frog. And after over 35 years of eating red frogs, I consider myself an expert and this was not right. I knew instantly I had broken a tooth and visit to the dentist was required.
Read MoreFrom Our GCM Friends: The C.E.P.A Video Framework
It’s widely understood that when it comes to the most effective and engaging content, video is king. The written word, while still powerful, becomes even more engaging and effective in eliciting action, when your communications strategy features high-quality visual-based content.
Read MoreFR3 Minutes #3 | The Mindset of Pricing Your Services in Your Fitness Business
Last weekend I did an amazing job of bluntening – is that even a word – my dad’s chainsaw blade. I took it the local dealer to get the blade sharpened.
Read MoreGyms Suck At Merchandise But Fitness Studios Rock!
As a gym owner or manager, you could be leaving hundreds if not thousands of dollars on the table because you are not merchandising properly! And I mean thousands!!!!
Read MoreExpert Video Marketing Training with a $0 Price Tag
Video marketing is undoubtedly one of the most popular and widely consumed online mediums today and smart phones have made it easier than ever before to record great quality videos and get your message to market fast.
Read More#JTInTheRaw Show 90 | Don’t Put All Your Marketing Dollars Into Social Media
“I don’t have enough leads!” -> the most common phrase business owners say in 2018! But who’s fault is that?
Read More3 More Ways To Book 20 Appointments
In our last blog we talked about “3 Ways to Book 20 Appointments”. Here are 3 additional internal lead generation methods.
Read More3 Ways To Book 20 Appointments Per Week
If you are a personal trainer and working inside of health club and feel lost when you come to work, you are not alone. Most of us, especially when we are brand new to the industry, don’t have a clue where to begin. This is a great guide to get you started in the right direction:
Read MoreWhat’s Your Pitch?
We all know that we need to go local in our communities and build relationships with our businesses. We all know its imperative, vital to the overall success of our gyms. If that’s the case, then what is a good way to start that conversation?
Read More15, 21, 28, 30, 42 Day Trials
Probably one of the best marketing strategies to generate more personal training clients is to get people involved in trials. Whether you charge for them or not, here is what any trial must include:
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